Pettenon Cosmetics’ 2025 Sustainability Report
Sustainability is an integral part of Pettenon Cosmetics’ long-term strategy. The company has published a Sustainability Report for the past five years and, as a Benefit Corporation, also incorporates its impact reporting into the document.
The 2025 edition marks an important step forward in the organisation’s ESG journey, with the reporting scope extended to include all three production sites.
Amapola’s Role
Amapola supported Pettenon Cosmetics in developing the visual and communication concept for its 2025 Sustainability Report, overseeing the layout of both the Italian and English editions.
The aim was to bring the report’s content to the fore by highlighting the connections between the company’s ESG framework, environmental and social commitments, and Benefit Corporation objectives.
The project adopted an institutional visual style aligned with the company’s brand guidelines, while introducing a fresh and distinctive creative approach. The layout, visual hierarchy, infographics and page design were carefully developed to improve the report’s readability, accessibility and digital usability.
Supporting Communication Materials
To broaden the reach of the report and make its content easier to share, Amapola also developed a range of supporting communication materials:
- an executive summary in Italian and English;
- a postcard featuring the key highlights;
- an animated infographic in Italian and English.
These materials were designed to provide a more immediate understanding of the results and initiatives presented in the report, making them easier to communicate to both internal and external stakeholders.
